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Nike has announced a six-year partnership with HBCU Florida A&M. The swoosh will be supplying the university with footwear, uniforms and apparel. Los Angeles Lakers star LeBron James also plays a pivotal role in this partnership.
The FAMU men and women’s basketball teams will be outfitted in LeBron James signature-branded uniforms, apparel and footwear, including colorways designed specifically for the university.

“Nike has long supported Florida A&M Athletics, and I’m committed to lifting up HBCU’s, so I was happy I rocked a pair of the PEs in-game and showcased a piece of what’s to come for the men’s and women’s basketball programs,” says James about the shoes he wore during his March 2 home game.

Inspired by the family nature of Florida A&M Athletics’s homecoming games, the Nike LeBron 18 PE “FAMU” insoles include the FAMU Rattler mascot and LeBron James’s signature and FAMUly graphics. The colorful light Green and Orange pattern is a modern interpretation of the rich history and heritage from family quilts.

The partnership expands Nike’s focus in deepening its relationships with HBCUs, working together with schools who share a long legacy in developing the next generation of global changemakers. Nike, Inc. will also support Florida A&M Athletics’ student-athlete development programs, offer internships and coordinate networking opportunities for Florida A&M students.
Peep the Nike LeBron 18 "FAMU" PE below:

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