Jim Harbaugh might want to "win with cruelty" while he's with the San Francisco 49ers if he's going to serve notice to various media outlets.

Harbaugh was a little miffed when he noticed that there weren't too many Niners highlights while he was doing a little channel surfing.

“Kind of flipped through the channels, the NFL Network, the highlight express, and the ESPN blitz, and never caught one highlight of the 49ers on any of those,” Harbaugh said today.

Harbaugh said the lack of 49ers highlights on TV demonstrates the perception that the 49ers aren’t a good team.

“I mean, just kind of documents what you know. What the perception is of our team around the league and around the country,” Harbaugh said. “It’ll be up to us to do something about that. We can take control of that and that’s something we need to do.”

I can't blame network execs for the lack of 49er highlights. They've been borderline horrible for the past decade. Besides, the only highlights they had yesterday were the Ted Ginn kick and punt returns. Other than that there wasn't too much to recap. Harbaugh should worry more about winning games rather than how many highlights get on television or risk being shown the door like his predecessors (Mike Nolan, Mike Singletary)


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