Things just continue to get worse for NFL wide receiver Chad Johnson. He's lost his wife, his job, his TV show and now he's losing an endorsement deal.

According to ESPN, the coconut water brand, Zico, officially terminated their endorsement deal with the veteran receiver after the recent events that occurred.

“The Zico brand is about supporting naturally powered athletes,” the company said. “We partnered with Chad Johnson because of our great respect for what he has achieved on the playing field.

“However, in light of recent events involving Mr. Johnson, we have decided to terminate our relationship. The values we espouse, through our employees, our customers and our brand, are central to our mission. We have taken this proactive step to demonstrate just how important those values are.”

Things just continue to get worse for No. 85.

Josh Dhani is the founder of FootBasket. You can read more about him at his website. Follow him on Twitter @joshdhani.


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